• Sun. Jun 23rd, 2024

Bet365 and 1/ST Technology Join Forces to Revolutionize U.S. Horse Racing Betting through Bet365’s ADW Platform

BySamantha Johnson

Mar 27, 2024
Bet365 Teams Up with 1/ST Technology

Bet365, a prestigious sports betting brand, has partnered with 1/ST Technology to bring horse racing to its U.S. customers through 1/ST BET. This collaboration will enable the stateside launch of Bet365’s Advance Deposit Wagering on horse racing, available through web and mobile app platforms in U.S. jurisdictions where ADW is permitted. Keith Johnson, Chief Revenue Officer of 1/ST Technology, expressed excitement about the opportunity to work with such a renowned brand and to introduce Bet365 customers to the top-tier pari-mutuel horse racing wagering experience offered by 1/ST BET.

This partnership is a significant step forward in expanding the reach of horse racing to a wider audience, leveraging the expertise of both 1/ST Technology and Bet365 in the realm of sports betting. Through this collaboration, U.S. customers will have access to an enhanced and seamless horse racing betting experience online and on their mobile devices.

The integration of Bet365’s ADW platform with 1/ST BET’s cutting-edge technology enhances the overall wagering experience for customers, providing a user-friendly interface and a wide range of betting options on horse races across various tracks.

The partnership between 1/ST Technology and Bet365 is part of a broader effort to elevate the horse racing industry in the U.S. and provide customers with a modern and engaging betting experience. By combining the strengths of both companies, this collaboration aims to attract new audiences to horse racing and enhance the overall betting experience for existing fans.

With the launch of Bet365’s ADW platform through 1/ST BET, customers can expect a seamless and innovative approach to horse race wagering, further enhancing the accessibility and convenience of betting on thoroughbred racing events.

Overall, this partnership marks an exciting moment for both companies as they work together to bring top-tier pari-mutuel horse racing wagering experiences

By Samantha Johnson

As a dedicated content writer at newsanguinely.com, I weave words into compelling stories that captivate and inform our readers. With a passion for storytelling and a keen eye for detail, I craft engaging articles that shed light on the latest news and trends. When I'm not typing away at my keyboard, you can find me exploring new ideas, researching diverse topics, and striving to deliver content that resonates with our audience. Join me on this journey as we uncover the stories that matter most.

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