• Tue. Jun 18th, 2024

Bet365 and 1/ST Technology Partner to Bring Advanced Deposit Wagering on Horse Racing to U.S. Customers

BySamantha Johnson

Mar 27, 2024
1/ST Technology collaborates with Bet365 in the United States.

Bet365, a major player in the sports betting industry, has partnered with 1/ST Technology, a global leader in gambling-platform solutions, to offer horse racing through the 1/ST Bet platform to its United States customers. This collaboration will bring Bet365’s advance deposit wagering on horse racing to U.S. jurisdictions where ADW is permitted, accessible via web and mobile channels.

1/ST Technology aims to enhance the Bet365 offering for its U.S. audience by joining forces with this major player in the sports betting industry. This partnership will introduce domestic sports bettors to a top-tier service for horse racing, as well as a comprehensive international racing program available 24/7.

The cutting-edge ADW platform developed by 1/ST Technology, known as 1/ST Bet, provides users with AI-assisted tools for a seamless and rewarding wagering experience. This partnership will leverage 1/ST Technology’s suite of products, including Xpressbet, Monarch Content Management, and AmTote International, to deliver market-leading technologies for pari-mutuel tote and ADW services.

Keith Johnson, chief revenue officer of 1/ST Technology expressed excitement about the partnership and highlighted the opportunity to showcase their excellence in pari-mutuel horse racing wagering to Bet365’s customers. A spokesperson for Bet365 emphasized the significance of the partnership in advancing their U.S expansion and demonstrated their dedication towards innovation and customer satisfaction.

By Samantha Johnson

As a dedicated content writer at newsanguinely.com, I weave words into compelling stories that captivate and inform our readers. With a passion for storytelling and a keen eye for detail, I craft engaging articles that shed light on the latest news and trends. When I'm not typing away at my keyboard, you can find me exploring new ideas, researching diverse topics, and striving to deliver content that resonates with our audience. Join me on this journey as we uncover the stories that matter most.

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