• Sun. Jun 23rd, 2024

Energy Transfer Takes on New Multiyear Jersey Patch Deal with Texas Rangers, Continuing the Integration of Sponsorships in Professional Sports

BySamantha Johnson

Mar 27, 2024
Energy Transfer signs on as jersey patch sponsor for the Texas Rangers

In a new multiyear deal, the Texas Rangers have announced Energy Transfer as their first jersey patch sponsor. The Dallas-based energy infrastructure company has been a sponsor of the Rangers since 2018 and will now have their logo featured on a circular patch on the right sleeve of all six Rangers jerseys. This partnership highlights the continued integration of sponsorships in professional sports and the importance of brand visibility for companies like Energy Transfer.

The circle patch will be in Rangers blue on the home jerseys and in white on the road jerseys. This new jersey patch sponsorship is part of a growing trend in MLB, with 19 teams now featuring jersey patch deals heading into the upcoming season. These deals are required to have a minimum commitment of three years.

As part of this partnership, Energy Transfer will also have an expanded marketing presence that includes ballpark signage and radio network inventory. This collaboration between sports teams and corporate partners is becoming increasingly common, as companies look for ways to increase their brand visibility and reach a wider audience.

Fans can expect to see more collaborations between sports teams and corporate partners in the future as these partnerships continue to evolve. The Texas Rangers’ season opener against the Cubs at Globe Life Field will debut Energy Transfer’s new jersey patch sponsor, marking an exciting moment for both the team and the energy infrastructure company.

By Samantha Johnson

As a dedicated content writer at newsanguinely.com, I weave words into compelling stories that captivate and inform our readers. With a passion for storytelling and a keen eye for detail, I craft engaging articles that shed light on the latest news and trends. When I'm not typing away at my keyboard, you can find me exploring new ideas, researching diverse topics, and striving to deliver content that resonates with our audience. Join me on this journey as we uncover the stories that matter most.

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